In the week of November 5th, 2018, two team members of the Bureau for Intellectual Property Sint Maarten (BIP SXM) attended the Leadership Meeting of the International Trademark Association (INTA) in New Orleans. BIP SXM has been a member of INTA since 2016.
The agenda of the meeting was very divers; varying from branding for restaurants, to trademarks in crisis and branding of music concerts to lessons from jazz! Also, topics as artificial intelligence, new technology platforms and the use of social media in trademark protection were highlighted in sessions. All in all, a fascinating program!
The attendees from BIP SXM found the Leadership Meeting to be very educational and experienced networking with other intellectual property professionals from different countries to be useful.
INTA is a global association of brand owners and professionals dedicated to supporting trademarks and related intellectual property. INTA’s members are more than 7,200 organizations from 191 countries. The Association's member organizations represent some 31,000 trademark professionals and include brand owners from major corporations as well as small- and medium-sized enterprises, law firms, and nonprofits.
There are also government agency members, as well as individual professor and student members. As a not-for-profit association, INTA’s role is to serve its members and society as a trusted and influential advocate for the economic and social value of brands. More information about the organization can be found on www.inta.org
BIP SXM registers trademarks and provides information about other areas of intellectual property, such as patents and copyright, which can be found on www.bip.sx and on social media (Facebook and LinkedIn).